As you'll see in detail below, on the BBC's most-watched news bulletins (on BBC One), again and again and again, the BBC's Nick Bryant used the term "racist" (and "white nationalism") to brand the present US president as a racist. Openly, explicitly.
And yet. this evening, Evan Davis is busy on Twitter engaging with a Buzzfeed article originally headlined Why The BBC Doesn't Want To Call Trump A Racist .
You couldn't make it up.